How PR Professionals can compete on client service
PR Professionals: Quick—what’s that influential blogger saying about your best client this morning, and is it going to get picked up by the media?
If thinking about this question makes you a little nervous, then maybe we can help.
BlogBridge is a smart desktop “aggregator” designed for people who work with news, blogs and buzz. It comes in both ”free” and “custom” flavors. It’s really easy to use. And it will run on any computer.
Very simply, anytime there’s news or buzz or even comments on a topic you are following for your clients, BlogBridge gathers it up as it’s happening, packages it into a easy-to-use set of very organized electronic file folder. You can scan the headlines, read what you want, share stories, rate them, tag them for future reference, re-file them, toss them, respond—whatever you need to do—and track what you have done. You’ll be amazed at how much better you can service your best clients.
PR is quite simply smarter, less work and more fun with BlogBridge!
Download it for free and give it a go. The free version has so much power and coolness you may never need anything else.
Use BlogBridge to Do the Heavy Lifting
You’re a PR Professional, you take pride in providing the best most competitive client service. And you know that PR has gotten more complicated: Speed, speed, speed is what matters, and nowadays when everyone’s a publisher, everyone has a global mouthpiece, how do you provide the best service to your PR clients?
We know and you know that there are services out there, good old clipping services, as well as new startups (not to mention your own research groups,) that try to collect and organize the news as it happens.
But how quickly is this informed actually organized, delivered and packaged for you? Is it easy to track and measure? Is it instantly up-to-date? Do you have it when you need it—and where you need it if you are on the road? Is it all the information you need—does it include information on your client’s industry or just your client? On competitors? On trends and developments? And is your whole team in-the-know?
Use BlogBridge To Delight Your PR Clients
A certain PR firm we know gives its clients a CD with copy of BlogBridge that’s all set up to track all the news, feeds, and buzz the agency generates for the client. It’s a daily reminder of how excellent the agency is. How cool is that? Want to customize some feeds for your clients? (IM us now or click here.)
Use BlogBridge to Make Your People Smarter PR People
PR is such a collaborative business—it really makes a difference when your team all starts from the same place. BlogBridge helps firms get everyone on the team onto the same page by allowing you to share “reading lists” and other kinds of fast-changing news about clients. Of course, you don’t only have to share client info—you can also use Blogbridge to share PR best practices, industry trends, and even info about a prospective clients before you pitch them.
Be a smarter, faster, less stressed PR professional without even going to a spa! Download BlogBridge now.
Want to read more? See BlogBridge in action? Meet some power users and learn how they use it? Click here to learn about how to read a message from Pito Salas about PR with BlogBridge.